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Free marketing advice to successfully drive your business forwards.

Website SEO: How to ensure your website gets found

HOW CAN YOU be sure that when people search for information about products or services like yours they will ever see your site? By using SEO. Essentially, SEO is optimising all your online content so that search engines can find it and display it to people who are...

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Publicity Stunts: How creating buzz will generate leads

WHEN DONE CORRECTLY, publicity stunts (PR stunts) can be tremendously effective in generating media interest, creating buzz, and greatly increasing brand awareness. PR stunts can result in positive coverage of your business or products/services on websites, blogs,...

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Referral Schemes: Get customers to bring you more leads

Referral Schemes: Get customers to bring you more leads

ATTRACTING PROSPECTIVE CUSTOMERS through referrals is a very powerful way to build your business. The person who comes via referral is already convinced of the value of your product or service because someone else has done all the work for you of educating, persuading...

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Website SEO: How to ensure your website gets found

Website SEO: How to ensure your website gets found

How can you be sure that when people search for information about products or services like yours they will ever see your website? By using SEO (Search Enging Optimisation). Essentially, SEO is optimising all your online content so that search engines can find it and...

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YouTube Advertising: Become a YouTube star and get leads

YouTube Advertising: Become a YouTube star and get leads

THE DEMAND FOR video is increasing every year, which means if you want to be found by your target audience you should be using video. By the end of 2018, video accounted for 74% of all online traffic, and that is only going to increase. Besides posting video content...

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Rebranding: Give your company a facelift to attract more leads

Rebranding: Give your company a facelift to attract more leads

IF YOUR COMPANY is not constantly adapting to the changing needs of your target audience and competition, there’s a very real risk that it will begin to stagnate and lose business as a result. A complete overhaul of your products or services is not always necessary....

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Industry Events: Get leads by attending exhibitions

Industry Events: Get leads by attending exhibitions

THERE ARE PLENTY of opportunities to get leads at industry events and exhibitions, whether you have a corporate stand or attend as a visitor. You don’t even have to visit the industry event or exhibition to get leads. Every industry event or exhibition can really...

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Industry Awards: Win awards to attract business

Industry Awards: Win awards to attract business

WITH 5.4 MILLION small to medium-sized businesses in the UK alone it can be difficult to stand out in such a crowded marketplace. One way you can stand out is by winning industry awards. They help you, your company and your website to get recognition. They also bring...

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Customer Profiling: Qualify your leads to save money and time

IF YOU DON’T qualify your leads to determine if they have a need for your products or services and the budget and authority to buy them, you’ll waste time following up and trying to sell to people who aren’t a good fit for your company. They might not have any need...

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