How can you be sure that when people search for information about products or services like yours they will ever see your website? By using SEO (Search Enging Optimisation). Essentially, SEO is optimising all your online content so that search engines can find it and...
THE DEMAND FOR video is increasing every year, which means if you want to be found by your target audience you should be using video. By the end of 2018, video accounted for 74% of all online traffic, and that is only going to increase. Besides posting video content...
IF YOUR COMPANY is not constantly adapting to the changing needs of your target audience and competition, there’s a very real risk that it will begin to stagnate and lose business as a result. A complete overhaul of your products or services is not always necessary....
THERE ARE PLENTY of opportunities to get leads at industry events and exhibitions, whether you have a corporate stand or attend as a visitor. You don’t even have to visit the industry event or exhibition to get leads. Every industry event or exhibition can really...
WITH 5.4 MILLION small to medium-sized businesses in the UK alone it can be difficult to stand out in such a crowded marketplace. One way you can stand out is by winning industry awards. They help you, your company and your website to get recognition. They also bring...
A practical guide to handling negative comments on review sites The internet has truly empowered customers and clients, which has become a double-edged sword for businesses. There has been an explosion in the number and popularity of review sites. While they are a...
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